As one of today’s significant spokes in the wheel of digital marketing, social media is perhaps the least static of all disciplines. Every year trends evolve, new platforms emerge and consumer habits change. Organizations face an ongoing search for the latest and greatest social media best practices to get the best results.
What do marketers need to know about in 2020 to stay ahead of the ever-in-flux social media landscape? Here are 20 of the biggest trends in social media this year — from tight-knit marketing tribes to nano-influencers to TikTok. See which ones could boost your digital marketing strategy.
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