30-second summary: Customer reviews are a powerful tool that helps businesses understand what they are doing right and where there’s room for improvement. To efficiently collect client reviews, use multiple channels to encourage users to share their feedback both internally and on third-party platforms. Negative customer feedback is especially precious as, if handled properly, it helps businesses grow and offer better service. Social media can help you build a positive brand image, you just need to engage with people mentioning your brand and start building relationships with influential figures in your field. Businesses tend to think that it’s better to get no reviews than to get bad ones. We at SE Ranking, have an opposing view – for us, customer feedback is always a blessing, be it positive or negative. We have developed a system of collecting, processing, and responding to user reviews that is beneficial both for us and our customers. Over the years, we’ve built an engage...
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