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The Drum Awards for Design: 2021 finalists announced

The Drum Awards for Design recognize the best in the industry, the teams and individuals that solve problems through elegant and innovative design. A global competition, it seeks to highlight the best art direction, strategic thinking and execution from those providing users with a better experience of their world.

This year’s jury was led by co-chairs Natasha Chetiyawardana, creative partner and founder at Bow & Arrow, and chairperson of the British Design Fund John Mathers. You can read more about the new categories introduced for 2021, as well as their take on how the design industry has coped with the last year, in this interview.

The results will be announced at a virtual ceremony on Thursday May 20 2021. Register to attend via the website and join us to celebrate the winners and their work.

Here is the full list of this year’s nominees:

Design for Good

  • AKQA for Choose Love

  • Dear Future for Greenlight

  • Design Bridge for Callaly

  • Idean 

  • Impero for UNICEF

  • Nexus Studios for SK Telecom

  • RAPP for IKEA

  • Revolt London 

  • Wolf in Motion for Queen Mary University of London

 

Effective Ageing by Design

  • Better Not Younger 

  • GSK Consumer Healthcare 

  • Stannah 

  • FCB/SIX NY for LifeStyles Healthcare

 

Public Health by Design

  • FCB/SIX NY for LifeStyles Healthcare

  • Legend for Mucinex

  • MullenLowe for Bupa

  • MullenLowe Group UK for HM Government Cabinet Office

  • Oliver Agency for Barclaycard Business

  • Poppins Agency for Toddle.com.au

  • YLabs for USAID

  • RAPP for IKEA

  • APS Group – Creative Agency Scotland for Isle of Harris Gin Distillery

 

Resourceful Design

  • BN3TH 

 

Design Impact

  • Battenhall for NHS England & NHS Improvement

  • Bow & Arrow, part of Accenture Interactive for Strike, formerly Housesimple

  • DesignStudio for Penguin Random House UK

  • Idean

  • Revolt London for The Gut Stuff

  • Zulu Alpha Kilo for Advertising and Design Club of Canada (ADCC)

  • Dear Future 

  • BOLDly 

 

Rising Star

  • Chapel 

  • Cyber-Duck 

  • Delete/Kagool 

  • Deloitte Digital 

  • LAB Group 

  • PLMR, Team Digital 

  • Too Gallus 

 

Integrated Design

  • Droga5 for Huggies

  • FCB/SIX NY for LifeStyles Healthcare

  • OLIVER/The Guardian for The Guardian

  • Turner Duckworth: London, San Francisco & New York for Samsung

  • Turner Duckworth: London, San Francisco & New York  for Samsung

 

Art Direction

  • Atlantic Records for Dylan Fraser

  • Chapel for Facebook

  • Leo Burnett London for McDonald’s

  • MullenLowe for sloggi

  • Tastemade UK for Proximo Spirits

 

Brand Campaign

  • Diva Agency/Red Consultancy/MediaCom/TfL/AJ Wells/Links Signs for PlayStation UK

  • DDB for Kaspersky

  • Droga5 for Huggies

  • Match 

 

Brand Identity Design

  • DesignStudio for OneFootball

  • Droga5 for Huggies

  • Magpie Studio for Magic Canvas

  • Magpie Studio for Lore Group

  • NB Studio Limited for WPP/Wavemaker

  • Rethink for Truss Beverages

  • Saboteur for Love Welcomes

  • The Click for American Library

  • Turner Duckworth: London, San Francisco & New York for BlackRock Inc

  • Turner Duckworth: London, San Francisco & New York for Boston Beer Company

  • Williams Murray Hamm for Food and Beverage Awards

 

Self-Promotion Design

  • Baxter & Bailey 

  • Greenspace 

  • Impero 

  • Music 

  • Pencil Studio 

  • RAPP 

  • Together Design 

 

Editorial Design

  • RAPP 

  • Emperor for Channel 4

  • Redactive for Chartered Institute of Public Finance and Accountancy (CIPFA)

  • The Telegraph Newspaper, Telegraph Media Group for Telegraph Sport

  • University of Plymouth for in house

 

Typography

  • Common Curiosity

  • Design Bridge Ltd for New Holland Brewing Co

  • MullenLowe for British Heart Foundation

  • Too Gallus for Hashtag Organics

  • ThoughtLDR for Monotype

 

Illustration

  • OLIVER/The Guardian for The Guardian

  • BrandOpus for Claussen

  • Design Bridge for Giki

  • Design Bridge for KinderCare

  • Feel Factory for Kaspersky

  • Magpie Studio for Magic Canvas

  • NB Studio Limited for The Royal Mail

  • Omobono for JATO

  • Pearlfisher for Served

 

Print Design

  • Barclays   

  • Common Curiosity 

  • Magpie Studio for Lore Group

  • RAPP 

 

Packaging Design

  • Glaswegin Distilling Company Ltd (and) Suisse Design for Glaswegin Distilling Company Ltd

  • GSK Consumer Healthcare & DCA Design International for GSK Consumer Healthcare

  • Impossible Foods

  • Magpie Studio for Khali Min

  • Pencil Studio

  • Sunwink

  • The Clerkenwell Brothers for Common Water

  • Together Design for Together Design

  • Too Gallus for Hashtag Organics

 

Experiential Design

  • Barclays

  • Kate Dawkins Studio for BBC Studios Events & Ministry of Defence

  • Playdead for National Galleries of Scotland

 

Poster Design

  • Leo Burnett London for McDonald’s

  • OLIVER/The Guardian for The Guardian

  • Pencil Studio

  • The Marketing Store for O2

 

Website Design

  • Design Bridge for Giki

  • Fat Beehive for SolarAid

  • FCB/SIX NY for LifeStyles Healthcare

  • Greenspace for Apt

  • House by Urban Splash for

  • Idean

  • Impero

  • Studio of Art & Commerce for Weleda

  • Too Gallus for Dockyard Social

 

Moving Imagery Design

  • 9 Rooftops for SWASH™ Laundry Detergent by Whirlpool Corporation

  • DesignStudio for Penguin Random House UK

  • Kate Dawkins Studio for BBC Studios Events & Ministry of Defence

  • MRM UK for Tommee Tippee

  • Playdead for Luxembourg Space Agency

  • Studio BLUP for Reebok & Sports Direct

 

Motion Craft Design

  • Afiniti

  • Gravity Global

  • Kate Dawkins Studio for BBC Studios Events

  • MullenLowe Profero for HM Government Cabinet Office

  • MRM UK

  • New Engen, Inc

  • Rokabye for Tate

  • Studio BLUP for EA Sports

  • Studio Giggle for Account3



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